Influencer Invoice Template
Create professional influencer invoices for sponsored content and brand partnerships with clear deliverables and usage rights. This influencer invoice template supports posts, reels/TikToks, story packages, UGC bundles, whitelisting/paid usage, and rush fees—perfect for creators billing campaigns and social media collaborations. Download instantly in PDF, Word, or Excel format.
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What to Include on an Influencer Invoice
Influencer invoices should clearly document deliverables and usage rights so brands can approve and pay quickly.
Client and campaign details- Brand/client name and billing contact
- Campaign name
- Platforms (Instagram, TikTok, YouTube, etc.)
- Sponsored post(s)
- Short-form video (Reel/TikTok)
- Stories (frame count or package)
- UGC content packages (video count)
- Optional deliverables (links in bio, pins, reposts)
- Organic usage vs paid usage
- Duration of usage rights (e.g., 30/60/90 days)
- Whitelisting/paid usage (if applicable)
- Rush turnaround
- Props/location costs (if billed)
- Additional revisions
- Subtotal, tax (if applicable), total due
- Payment terms and instructions
How Influencers Price Deliverables
Influencers and creators typically price based on deliverable type and campaign requirements.
Common pricing units- Per post
- Per video (Reel/TikTok/Short)
- Per story package (e.g., 3–5 frames)
- Per UGC bundle (multiple videos)
- Complexity (scripts, edits, location)
- Turnaround time
- Exclusivity or category restrictions
- Usage rights (organic vs paid)
- Platform cross-posting
Usage Rights, Whitelisting, and Paid Ads
Usage rights are one of the most important parts of influencer invoicing.
Organic usage
Brand can repost on owned social channels (often included or limited).
- Usage duration (e.g., 30 days)
- Channels (Meta ads, TikTok ads, web, email)
- Whitelisting/creator handle use (if applicable)
Approvals, Revisions, and Posting Timelines
Brands often require approvals before posting.
Invoice-friendly best practices- Include a deliverables field with counts and formats
- Include a usage rights term field
- Note revision policy (e.g., one included round)
- Add rush fees for short timelines