Social Media Manager Invoice Template

Create professional social media manager invoices for content creation, account management, and digital marketing services. Our template includes retainer billing, content tracking, and campaign reporting. Perfect for social media managers, content creators, and digital marketers. Download instantly in PDF, Word, or Excel format.

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Industry Standard

From

Branding & Authorization

Services

$1,500.00
$1,000.00
$600.00
$400.00
$200.00
$500.00

Invoice Details

Tax, Discount & Shipping

Payment Methods

Bill to

Subtotal$4,200.00
Total (USD)$4,200.00

What to Include on a Social Media Manager Invoice

Professional social media invoices should document:

Business Information
  • Business/freelancer name
  • Business address
  • Email and phone
  • Website/portfolio
  • Social handles
Client Information
  • Client company name
  • Contact person
  • Billing address
  • Brand accounts managed
Service Details
  • Service period/month
  • Platforms managed
  • Content pieces created
  • Posts published
  • Engagement activities
Billing Breakdown
  • Monthly retainer
  • Content creation
  • Video production
  • Ad management fees
  • Additional services
  • Tool subscriptions
Performance Metrics
  • Follower growth
  • Engagement rates
  • Reach/impressions
  • Click-throughs
  • Ad performance

Social Media Management Pricing Guide

Standard rates for social media services:

Monthly Retainers
  • Starter (1-2 platforms): $500-1,000/month
  • Standard (2-3 platforms): $1,000-2,000/month
  • Premium (3-4 platforms): $2,000-4,000/month
  • Enterprise: $4,000-10,000+/month
Hourly Rates
  • Entry-level: $25-50/hour
  • Experienced: $50-100/hour
  • Specialist: $100-150/hour
  • Consultant: $150-250/hour
Per-Platform Pricing
  • Instagram: $400-1,200/month
  • Facebook: $300-1,000/month
  • Twitter/X: $300-800/month
  • LinkedIn: $400-1,200/month
  • TikTok: $500-1,500/month
  • Pinterest: $300-800/month
Content Creation
  • Static post: $25-75
  • Carousel: $50-150
  • Short video/Reel: $75-200
  • Long-form video: $200-500
  • Stories: $15-40 each
  • Captions only: $15-30
Additional Services
  • Strategy development: $500-2,000
  • Content calendar: $200-500
  • Influencer outreach: $500-2,000
  • Paid ad management: 10-20% of spend
  • Crisis management: $150-300/hour

Social Media Service Packages

Structure your social media offerings:

Basic Package ($500-1,000/mo)
  • 2 platforms
  • 12 posts/month
  • Basic graphics
  • Scheduling
  • Monthly report
  • Email support
Standard Package ($1,000-2,000/mo)
  • 3 platforms
  • 20 posts/month
  • Custom graphics
  • 4 Reels/videos
  • Community management
  • Bi-weekly reporting
  • Strategy calls
Premium Package ($2,000-4,000/mo)
  • 4+ platforms
  • 30+ posts/month
  • Professional content
  • 8+ videos
  • Daily engagement
  • Influencer coordination
  • Weekly reporting
  • Dedicated manager
Add-On Services
  • Additional platforms
  • Extra content pieces
  • Video production
  • Paid advertising
  • Influencer campaigns
  • Photography/shoots
  • Contest management
One-Time Projects
  • Account audit: $300-750
  • Strategy creation: $500-1,500
  • Brand guidelines: $500-1,000
  • Content batch: Per piece

Social Media Client Management

Run a successful social media business:

Onboarding Process
  • Brand questionnaire
  • Access credentials
  • Asset collection
  • Competitor analysis
  • Content calendar setup
  • Approval workflow
Content Workflow
  • Monthly content calendar
  • Batch creation
  • Client approval process
  • Scheduling system
  • Revision rounds (1-2)
  • Publishing schedule
Communication
  • Weekly/bi-weekly check-ins
  • Monthly strategy calls
  • Real-time notifications
  • Approval deadlines
  • Response expectations
Reporting
  • Monthly analytics
  • Growth metrics
  • Content performance
  • Engagement rates
  • Recommendations
  • Next month plans
Tools & Expenses
  • Scheduling software
  • Design tools
  • Stock photos/videos
  • Analytics platforms
  • Bill separately or include

Frequently Asked Questions