SEO Specialist Invoice Template

Create professional SEO specialist invoices for search engine optimization, content strategy, and digital marketing services. Our template includes retainer billing, project tracking, and deliverables documentation. Perfect for SEO consultants, agencies, and digital marketing professionals. Download instantly in PDF, Word, or Excel format.

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Industry Standard

From

Branding & Authorization

Services

$2,500.00
$1,500.00
$750.00
$1,500.00
$800.00
$350.00

Invoice Details

Tax, Discount & Shipping

Payment Methods

Bill to

Subtotal$7,400.00
Total (USD)$7,400.00

What to Include on an SEO Invoice

Professional SEO invoices should document:

Business Information
  • Company/consultant name
  • Business address
  • Email and phone
  • Website
  • Tax ID (if applicable)
Client Information
  • Client company name
  • Contact person
  • Billing address
  • Website URL
Service Details
  • Service period/month
  • Services performed
  • Deliverables completed
  • Hours (if hourly)
  • Key metrics achieved
Billing Breakdown
  • Monthly retainer
  • Additional services
  • One-time projects
  • Tool/software costs
  • Third-party expenses
Performance Summary
  • Ranking improvements
  • Traffic changes
  • Conversions tracked
  • Links acquired
  • Content published

SEO Services Pricing Guide

Standard rates for SEO services:

Monthly Retainers
  • Small business: $750-1,500/month
  • Mid-size business: $1,500-3,000/month
  • Enterprise: $3,000-10,000+/month
  • E-commerce: $2,000-5,000/month
  • Local SEO: $500-1,500/month
Hourly Rates
  • Junior SEO: $50-75/hour
  • Mid-level SEO: $75-125/hour
  • Senior SEO: $125-200/hour
  • SEO consultant: $150-300/hour
Project-Based Pricing
  • SEO audit: $500-5,000
  • Keyword research: $500-2,000
  • Technical audit: $1,000-3,000
  • Content strategy: $1,000-3,000
  • Link building campaign: $1,000-5,000/month
  • Site migration SEO: $2,000-10,000
Content Services
  • Blog post optimization: $100-300
  • Landing page optimization: $200-500
  • Content writing (SEO): $0.10-0.50/word
  • Content audit: $500-2,000
Local SEO
  • Google Business setup: $200-500
  • Citation building: $300-1,000
  • Review management: $200-500/month
  • Local link building: $500-1,500/month

SEO Service Packages & Deliverables

Structure your SEO offerings effectively:

Starter Package ($750-1,500/mo)
  • 5-10 target keywords
  • Basic technical audit
  • On-page optimization
  • Google Business optimization
  • Monthly reporting
  • Email support
Growth Package ($1,500-3,000/mo)
  • 15-25 target keywords
  • Comprehensive technical SEO
  • On-page optimization
  • Content recommendations
  • Link building (5-10/month)
  • Bi-weekly reporting
  • Strategy calls
Enterprise Package ($3,000-10,000/mo)
  • 50+ target keywords
  • Full technical optimization
  • Content creation included
  • Aggressive link building
  • Competitor analysis
  • Weekly reporting
  • Dedicated manager
One-Time Services
  • Initial audit + strategy
  • Migration support
  • Penalty recovery
  • Algorithm update recovery
  • Training/consulting
Add-On Services
  • Content writing
  • Additional link building
  • Conversion optimization
  • Paid search management
  • Analytics setup

SEO Client Management Best Practices

Build successful long-term SEO relationships:

Setting Expectations
  • SEO takes 4-6 months minimum
  • Rankings fluctuate naturally
  • No guaranteed positions
  • Algorithm changes happen
  • Document all projections
Reporting Requirements
  • Monthly performance reports
  • Ranking tracking
  • Traffic analytics
  • Conversion tracking
  • Work completed summary
  • Next month priorities
Communication
  • Regular check-in calls
  • Progress updates
  • Strategy discussions
  • Issue escalation
  • Clear response times
Documentation
  • All changes logged
  • Access credentials secured
  • Strategy documents
  • Content calendars
  • Link building records
Contract Terms
  • Minimum commitment (3-6 months)
  • 30-day cancellation notice
  • Scope of work defined
  • Deliverables specified
  • Success metrics agreed

Frequently Asked Questions